Guides/Growth & marketing
🫱🏾‍🫲🏼 Growth & marketing

Launch a referral program

Get a personal referral link in front of every member and reward both sides of the referral.

5 min read

Why this matters

Referrals are the cheapest acquisition channel you have, but only if attribution works. The window between a click and a signup or first order decides whether the referrer gets credited at all, and a badly set window quietly kills the programme.

What you'll need

  • A reward type decided for both sides - points, coupon, or value
  • An attribution window (30 days is the default)
  • 10 minutes

Steps

1

Turn on the referral program

Enable it from the Referrals section - every member gets a personal link automatically.

2

Choose your reward events

Reward a friend signing up, their first purchase, or both - each with its own on/off switch.

3

Set the reward type

Pick points, a coupon, or a fixed value independently for the referrer and the friend.

4

Set the attribution window

Decide how many days after clicking the link a signup or purchase still counts.

5

Put the link everywhere

It already appears in the popup, the member's Shopify account, and a storefront block you can style.

Tip

Check the referral history screen after the first week to see which channel - popup, account or storefront block - members actually use.