Guides/Growth & marketing
Growth & marketing

Collect product reviews

Send review requests on autopilot and reward the ones with a photo or video.

5 min read

Why this matters

Reviews do two jobs: they earn the member points and they put a Verified Purchase badge on your product pages. The invitation timing matters more than the reward - too early and the order has not arrived, too late and the customer has moved on.

What you'll need

  • A trigger event picked (fulfilled, paid, or created)
  • Reward amounts decided for text / photo / video
  • 10 minutes

Steps

1

Pick your trigger and delay

Choose fulfilled, paid, or created on Shopify (any status on WooCommerce), with a delay in days, hours or minutes.

2

Set rewards by media type

Give separate point amounts for no media, a photo, or a video - per tier.

3

Decide when points are awarded

Choose on submission or only once a review is approved, depending on how much moderation you want first.

4

Turn on moderation if you need it

Reviews can go live automatically or wait for your approval.

5

Check your mail logs

Three email variants go out automatically: a member version showing their reward, a non-member version with a coupon, and a neutral version with no marketing consent.

Tip

Non-member coupons are a real acquisition tool - a shopper who leaves a review without joining still gets a reason to buy again.